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Wagner A. Kamakura
Jesse H. Jones Professor of Marketing
Ph.D. University of Texas, Austin, 1983

Kamakura photo

Welcome to my personal page

Here you can see more of my research and the analytical tools I developed for teaching purposes.

Or you can get my papers and articles at GoogleScholar, SSRN or ResGate

Kamakura's logo   <= My analytic tools for Excel
  are now combined into a single suite,
  which runs on 32-bit Office 2007 or newer

Brazilian Book  <= click here for details on my book (in Portuguese)
  about socioeonomic class and consumption in Brazil.